Posted on June 12 2014
Nike Presents a New Retail Experience with NikeLab
Nike presents its latest physical experience with the launch of a new concept titled NikeLab. The unique brick & mortar retail presence will combine with distinct digital components to truly reshape the Nike experience through select cities across the world on June 12. Discovery and interactivity is the ultimate goal as it looks to pair curated collections with innovative product and classic Nike styles. Another important element of NikeLab offerings is a high consideration towards environmental impact. Carrying a reduced carbon footprint will go hand-in-hand with the latest in performance developments.